Page Redirection

 

Simple Definition (Hinglish mein):

"Jab koi user ya browser ek URL open karta hai, aur woh URL use kisi doosre naye URL par le jata hai – usse Page Redirection kehte hain."

🎯 Page Redirection Kab Use Kiya Jata Hai?

SituationExample
🔄 Page ka URL change kar diya gaya hoOld blog link → New blog link
🧹 Duplicate content remove karna hoSimilar content merge karna
🔁 Website structure badli ho/blog.html → /category/blogs/
🛍️ Product out of stock hoOld product → Similar product page
🏠 Page delete kar diya hoOld URL → Homepage ya related page

🔁 Page Redirection Ke Types (SEO mein Important)

🔹 1. 301 Redirect (Permanent)

  • Page permanently move ho gaya ho

  • SEO ke liye best hai

  • Link juice (ranking power) 90-99% transfer hota hai

Example:

bash
/old-page → /new-page

🔹 2. 302 Redirect (Temporary)

  • Page temporarily shift hua ho

  • Google samjhta hai old page wapas aayega

  • SEO value fully pass nahi hoti

🔹 3. Meta Refresh (Slow & Not SEO Friendly)

  • HTML ke <meta> tag se kiya jata hai

  • Delay hota hai (e.g., “Redirecting in 5 seconds…”)

  • SEO ke liye recommended nahi

📈 Page Redirection Ka SEO Pe Asar

Positive ImpactNegative Impact (Agar Galat Kiya Gaya)
✅ Traffic loss nahi hota❌ Broken links aur 404 errors
✅ Ranking transfer hota hai❌ Slow site aur redirect chain problems
✅ User experience achha rehta hai❌ Google indexing issues

🔨 Page Redirection Kaise Lagayein?

➤ Blogger/Blogspot:

Dashboard > Settings > Errors and Redirects > Custom Redirects
Add Old Path → New Path

➤ WordPress Plugin:

  • Use “Redirection” plugin

  • Rank Math / Yoast SEO me bhi redirection option hota hai

➤ .htaccess file (Apache Server):

apache
Redirect 301 /old-page https://example.com/new-page

🎓 Real-Life Example:

Old Page:

bash

https://shraddhadmtutorials.blogspot.com/2023/10/study-material.html

New Page:

bash
https://shraddhadmtutorials.blogspot.com/2023/10/latest-study-material.html

Agar koi user ya search engine old URL kholta hai, to usse new URL par redirect karna chahiye — taaki SEO ka loss na ho.

📌 Final Tips:

  • ✅ Permanent URL change = 301 redirect

  • ✅ Temporary move = 302 redirect

  • ❌ Kabhi bhi broken links ya 404s chhod ke mat jaayein

  • ✅ Redirects SEO me important technical factor hain


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