What is SERPs?

 SERPs ka full form hota hai:

👉 Search Engine Results Pages

Yeh wo pages hote hain jo aapko tab dikhte hain jab aap Google ya kisi aur search engine me kuch search karte ho.

Simple language mein:

Jab aap Google par search karte ho jaise – "best orthopaedic doctor in Rewa",
toh jo results ka list aapke saamne aata hai (websites, maps, ads, videos, etc.), us list ko hi SERPs kaha jata hai.

SERPs mein kya kya hota hai?

  1. Organic Results – Natural listings jo SEO ke basis par rank hoti hain

  2. Paid Ads – Jo log Google Ads ke through promote karte hain

  3. Local Pack (Map results) – Google Map ke 3 local business listings

  4. Featured Snippet – Short answer box jo top pe hota hai

  5. People Also Ask (PAA) – Related questions ke boxes

  6. Videos, Images, News – Agar relevant ho toh media bhi dikhaya jata hai

Example:

Agar aap search karo: "how to make tea"
Toh SERP mein aapko milega:

  • Top mein ek featured snippet (step-by-step answer)

  • YouTube videos

  • Recipe websites ke links

  • Logon ke common sawal (People Also Ask)

Summary:

SERPs wo page hai jahan Google aapke search ka jawab dikhata hai – links, videos, maps, ads, sab kuch.

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