On-Page SEO Guideline for Heading Tags (H1, H2, H3…)
1. H1 Tag – Main Title (Use Only Once)
Purpose: Represents the main topic of the page.
Best Practice:
Use only one H1 tag per page.
Include your primary keyword.
Keep it clear and descriptive (avoid being too long).
Example:html<h1>Digital Marketing Course in Rewa – Krishna Academy</h1>
2. H2 Tags – Subtopics
Purpose: Divide content into logical sections.
Best Practice:
Use multiple H2 tags for different sections.
Include related keywords and semantic variations.
Ensure relevance to the H1 topic.
Example:html<h2>What You Will Learn in the Course</h2> <h2>Benefits of Learning Digital Marketing</h2>
3. H3 Tags – Sub-Subtopics
Purpose: Provide further breakdown under each H2.
Best Practice:
Use H3 tags under appropriate H2 sections.
Useful for lists, features, or FAQs.
Example:html<h3>SEO Fundamentals</h3> <h3>Social Media Marketing Basics</h3>
4. H4 to H6 Tags – Deeper Hierarchy (Optional)
Purpose: For more granular content, like nested FAQs or technical breakdowns.
Best Practice:
Avoid overusing them unless content is complex.
Maintain logical hierarchy (don’t skip levels, e.g., H2 → H4
).
SEO Best Practices Summary:
| Tag | Use | Quantity | Includes |
|---|---|---|---|
| H1 | Page title | Only one | Main keyword |
| H2 | Main sections | Multiple | LSI/related keywords |
| H3 | Sub-sections | As needed | Supporting keywords |
| H4-H6 | Detailed content | Optional | Specific terms or notes |
Additional Tips:
Use heading tags in logical order (H1 → H2 → H3).
Use keywords naturally – no keyword stuffing.
Headings should guide the reader and improve readability.
Ensure your headings match user intent and search queries.
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