What is Citiation in SEO?

 SEO (Search Engine Optimization) me citation ka matlab hota hai kisi business ka naam, address, aur phone number (NAP) ka online zikar. Ye citations aapke business ko search engines jaise Google me local ranking improve karne me madad karte hain.

SEO Citation ki mukhya baatein:

  1. Local SEO ke liye important hai – Agar aapka business local audience ko target karta hai (jaise ki ek local restaurant ya doctor), to citations aapke local pack ranking me madad karte hain.

  2. Consistent NAP hona zaroori hai – Aapka business name, address, aur phone number har website pe ek jaisa hona chahiye. Agar inconsistencies hongi to Google ko confusion ho sakta hai.

  3. Citation sites examples:

    • Google Business Profile (Google My Business)

    • Yelp

    • Justdial

    • Sulekha

    • IndiaMart

    • Yellow Pages

  4. Types of Citations:

    • Structured Citation: Jahan aapka business NAP ek form me diya gaya ho (jaise Yelp, Google Business).

    • Unstructured Citation: Jahan kisi article ya blog post me aapke business ka naam aur info mention ho.

  5. SEO Benefit:

    • Google ko verify hota hai ki aapka business genuine hai.

    • Local search results me visibility badhti hai.

    • Trust aur authority develop hoti hai.

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